This morning in New York City, Rupert Murdoch held a press event announcing the launch of The Daily, the world's first iPad-only "newspaper."
While I listened to the streaming audio, I was scanning the news -- and I spotted a headline that should probably make News Corp. nervous about its new venture: Apple blocks Sony e-book app. Is Kindle next?
First, a bit about The Daily, per today's announcement:
According to News Corp, iPad owners can subscribe to The Daily with one click, at a weekly rate of 99 cents. An annual subscription costs $39.99. The publication also will display paid advertising.
Furthermore, Murdoch confirmed that the iPad will probably be the only provider for The Daily for this year and next year. Eventually News Corp. will be developing editions for all tablet platforms, but for right now, it's effectively an iPad exclusive -- which means News Corp. is relying heavily on the terms of the deal it's worked out with Apple to make the economics of this venture pay off.
While I listened to the streaming audio, I was scanning the news -- and I spotted a headline that should probably make News Corp. nervous about its new venture: Apple blocks Sony e-book app. Is Kindle next?
First, a bit about The Daily, per today's announcement:
According to News Corp, iPad owners can subscribe to The Daily with one click, at a weekly rate of 99 cents. An annual subscription costs $39.99. The publication also will display paid advertising.
Furthermore, Murdoch confirmed that the iPad will probably be the only provider for The Daily for this year and next year. Eventually News Corp. will be developing editions for all tablet platforms, but for right now, it's effectively an iPad exclusive -- which means News Corp. is relying heavily on the terms of the deal it's worked out with Apple to make the economics of this venture pay off.
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